June 2012 8
Lengow adapts his new worlwide Tagcapsule Tracker for the AdExchange and RTB tools
In upheaval, the market for online display advertising in 2012 is currently undergoing enormous mutations. Now, buying and selling advertising spaces take place on marketplaces called Ad Exchanges. To manage these campaigns on these advertising marketplaces, purchases and sales take place in real time via tools called RTB (Real Time Bidding). Aware that this upheaval [...]
Client testimonial: 3Suisses.fr
E-commerce site 3suisses.fr has used Lengow for a few months in order to run its entire product catalogues on the different distribution channels of the market. William L’Haridon, Traffic search – shopbot & SEO Manager, talks about our solution. 3suisses.fr is one of the 5 biggest e-commerce sites in France. Which marketing tools do you [...]
Interview of Nenad Cetkovic, Lengow’s European Operations Director
As every month, someone who works at Lengow is interviewed. He/she explains his/her job, his/her career and the missions within the company. This is a special interview today as I have the honour to interview our new European Operations Director: Nenad Cetkovic, who has been running our Parisian office for a few months. Hello Nenad. [...]
Lengow is exhibiting to the 2012 Internet Retailer Conference and Exhibition in Chicago, 5th to 8th of June
As part of the internationalization of the company, we are very pleased to announce that Lengow is participating to the next Internet Retailer Conference and Exhibition which is taking place at Chicago’s McCormick Place June 5-8. The 8th annual IRCE will be by far the largest exhibit ever of e-commerce services and technologies since it [...]