Retargeting @en 2

Everything you need to know about Retargeting in Ecommerce

Retargeting is a method by which e-commerce marketers can ‘re-attract’ online visitors who did not buy on their first visit on a website. Why using retargeting? Some sources say that only 2% of the web traffic converts on its first visit on a website. Some people perhaps abandoned a shopping basket before completing their purchase or [...]

Retargeting @en4 months ago More

TagCapsule integrates Criteo, the leader in retargeting

Launched last month, the universal tag TagCapsule enables e-tailers to centralize the management of 20 trackers within one unique universal tracker. Thanks to this universal tracker, you no longer have to worry about whether if this or that tag has been correctly placed, if it works properly or if it’s going to clash with other [...]

Retargeting @en3 years ago 1 More